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Ready. Fire! Aim.
Zig Ziglar said that “you don’t have to be great to start, but you have to start to be great.” This is definitely true. While I’m a huge proponent of the 90-10 Rule where 90 percent of sales success is planning and only 10 percent is execution, the key is still in the “start.” That’s right! No matter how elaborate your plan may be, it’s useless if you don’t implement it.
Sales leaders are hope-givers
I’ve known many people who tried to get into a sales career but ended with a very short stint. And it’s not because they can’t sell, but because they lost hope in closing transactions. And that’s exactly where sales leaders play a vital role—to give hope. Here’s a few tips for sales leaders in their role as hope-givers.
Sales leaders are not normal people
That’s right! Sales leaders are not normal people, because they are extraordinary. And it takes a lot of guts and perseverance to successfully become one. Just imagine dealing with rejections and objections amidst increasing sales goals and growing team concerns, just to name a few. And all of these within a backdrop of a continuously evolving business landscape. That’s too much stress for a normal person to handle. Yet it’s just an everyday thing for the extraordinary breed of people called Sales Leaders.
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